To add a shortcut icon (known as a favicon) to a web page place the following line in the head section of the HTML page.

<link href="http://www.yoururl.com/favicon.ico" type="image/x-icon" rel="shortcut icon" />

The shortcut icon should be named favicon.ico and is typically placed in the root directory of the web site structure.

The icon file needs to be a special .ico format. To produce a suitable icon there are online web sites such as the Favicon Generator and Gallery at http://www.favicon.co.uk/.

You can read more about shortcut icons on the MSDN Site at How to Add a Shortcut Icon to a Web Page

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